Change is a fact of business life; it’s about doing things differently and this means ensuring employees understand the need for change and the process to achieve it. Any kind of business change activity presents pitfalls, but can also provide a golden opportunity to get closer to employees through relevant and timely communication. This can prevent circumstances brought about by change from having more of a negative impact than they need to.
Take a look at the 6 KEY LEARNINGS from the survey we carried out with 25 senior managers and employees of blue chip companies. The aim in carrying out this survey is to provide communicators and business leaders with an overview of some key issues involved in the change process and to offer insightful information on aspects tigers black and red caps which can often be overlooked, specifically in the area of communications.
1. Listen! Ask! Draw out deep rooted concerns: There is no perfect way to communicate change. It is uncomfortable and adapting to change is difficult. One of the biggest barriers to tigers black and red caps change is people’s behaviour because long-held habits die hard; therefore there is a key requirement to generate welcome acceptance and willing participation. Give people the opportunity to share their concerns, ask
2. Tell them, tell them again and keep telling them: The more you involve people in the process the quicker you will win hearts and minds and the sooner you will achieve improved organisational performance. If people feel removed or isolated the more likely they are to become internal saboteurs or cynics. Once insecurity is heightened ? you’ll waste a lot of time trying to back-track to a place of order.
没有评论:
发表评论